Physicians Interactive Chairman & CEO Donato Tramuto to Speak on Empowering Healthcare Consumers at Kellogg Innovation Network

Humanitarian laureate to share strategies at KIN Global Summit on Collaborative IQ model for healthcare innovation and improved patient outcomes

EVANSTON, Ill. – (MAY 28, 2015) – Physicians Interactive (PI), leading provider of insight-driven digital engagement solutions for healthcare professionals and consumers, is pleased to announce that the company’s Chairman and CEO Donato Tramuto will be speaking on the “Leading Growth for Good in Health and Wellness” executive panel at the Kellogg Innovation Network Global Summit 2016, which takes place May 27–29 at the Northwestern University School of Management.

On Thursday, May 28, Tramuto will share how stakeholders across the global healthcare continuum – including for-profit and non-profit healthcare-focused organizations, life sciences companies, government agencies and healthcare providers – come together using the Collaborative IQ model to create groundbreaking solutions for enhanced healthcare access. As founder and chairman of Health eVillages, a non-profit organization in partnership with Robert F. Kennedy Human Rights, Tramuto will discuss real-world Collaborative IQ outcomes produced by Health eVillage’s programs, which deliver state-of-the-art mobile technology with embedded, trusted medical content to the most remote areas of the world.

“For too long, the focus of global healthcare programs has been on the reactive management of chronic conditions or diseases after their emergence,” said Tramuto, who recently received the Robert F. Kennedy Human Rights Ripple of Hope award for his humanitarian efforts in providing healthcare to underserved communities worldwide. “A Collaborative IQ approach breaks down the walls and brings disparate organizations together to create a long-term, proactive solution that improves the health and wellness of these global populations.”

This year, Tramuto received an honorary doctorate of Humane Letters from the University of Massachusetts Lowell in recognition of his numerous achievements, especially his commitment to healthcare access and quality, and furthering the life sciences industry through leadership, innovation, motivation, mentorship and philanthropy. He was also honored as a 2015 PM360 ELITE Award winner by PM360 Magazine for his transformational leadership at PI, Health eVillages and the Tramuto Foundation, a non-profit Tramuto founded to support health and educational initiatives.

“We are excited to have Mr. Tramuto share his experiences using Collaborative IQ to lead growth for good in healthcare around the world,” said Professor Robert Wolcott, Co-Founder and Executive Director, Kellogg Innovation Network (KIN). “His insights will provide our members with a fresh perspective on how they can positively impact population health in developing, as well as developed, nations, as well as tackle other critical, systemic challenges.”

The Kellogg Innovation Network (KIN) is a platform for ongoing collaboration between Kellogg faculty, corporate innovation leaders, nonprofits and government. The KIN Global Summit is a flashpoint for innovation and action that fosters global prosperity. It unites top leaders from myriad professions, countries and industries to define what it means to build and sustain a prosperous global society.

The panel will be introduced by Niels Lund, Vice President of Corporate Public Affairs at Novo Nordisk, who will provide an overview of Cities Changing Diabetes, a new multi-stakeholder approach to innovation in an urban context. The session will be moderated by Scott Bowman, partner at Clareo.

After Tramuto speaks, Yasmine Winkler, CEO of Central Region and chief commercial officer for UnitedHealthcare Community and State, will discuss the role that financial innovation efforts play in influencing behavior. She will be followed by Jordan Shlain, MD, the founder and chairman of Healthloop and chairman for the Institute for Responsible Nutrition, who will explore how organizations can work together to migrate from an initiative to a movement to create real change.

About Physicians Interactive

Physicians Interactive has the largest global, digital health platform that engages and empowers consumers and healthcare professionals with instant access to content, solutions and data to improve health outcomes. The company provides payers, retailers and life science companies with sophisticated digital engagement solutions to reach, message, educate and change behaviors. For more information, visit the website at www.physiciansinteractive.com.

Media Contact:

Amendola Communications for Physicians Interactive

Tim Boivin, 224.209.6495

tboivin@acmarketingpr.com

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